AFC Wimbledon

Sports Interactive have been AFC Wimbledon's main shirt sponsors, one of the longest relationships in League football, since the club's inception in 2002. The club were set up by a group of fans as the players they had been supporting were all moved 90 miles north to play for a new club, who had been awarded Wimbledon's league place by the football authorities. In 14 years they achieved amazing feats, rising six divisions from the semi-pro Combined Counties League (level nine of the English football pyramid) to League One, where they remain today.

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Sports Interactive have been working with SpecialEffect since 2011 to help people with physical disabilities in the UK and across the world get the most of their time playing video games. Special Effect’s branding features on our in-game pitchside advertising and Sports Interactive are regular and enthusiastic competitors at the charity’s annual 5-a-side football tournament, with varying levels of success.

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War Child

Sports Interactive and War Child have been longstanding partners with the charity’s logo appearing in the loading sequence for Football Manager. War Child’s branding was included in the in-game pitchside advertising on its introduction to the series. Sports Interactive also donate a percentage of each sale of Football Manager to War Child.

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Watford F.C.

SI have a long-standing relationship with Watford. Football Manager became the front of shirt sponsor for the 2012/13 season where the Hornets made it to the Playoff final at Wembley. The following season, the FM logo was featured on the back of the club's shirt. Since then we have increased our presence at Vicarage Road by sponsoring the scoreboard and taking out LED pitchside advertising and even have the Football Manager logo proudly displayed on the seats in the dugout.

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Kick It Out

Kick it Out and Sports Interactive have been partners since the very first edition of Football Managerwas released back in 2004 with their ‘Let’s Kick Racism Out of Football’ logo appearing on the loading page. In recent years we have added Kick it Out branding into our pitchside in-game advertising and their recently rebranded logo is ever-present during the Football Manager loading sequence.

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Sports Interactive partnered with SciSports for Football Manager 2021, with SciSports helping to develop the SIxG data for the studio's newest title. SciSports provide data-driven actionable insights for performance improvement in recruitment and performance analysis.

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